Search Engine Optimisation (SEO)
Drive Traffic To Your Website With
Competitive SEO Services That Work!
Don’t let your competitors outperform you online, get high-quality search engine services and access to SEO experts for an upfront monthly flat-rate.

Backlinks Only
Search Engine Optimisation (SEO) for small to medium sized business. Perfect for those only looking for Off-Page SEO services.
Backlinks Features.
- Complete Backlink Audit
- Link Disavow File Cleanup
- Guest Posts and Niche Edits
- Natural Link Profile
- Anchor Text Analysis
- 8 Target Keywords + KW Report
Backlinks+ Technical
Most Popular
Search Engine Optimisation for large businesses requiring more seo resources, target keywords and technical SEO work.
Backlinks + Features.
- Everything in Backlinks Only
- Website Quality Audit ($̶1̶0̶0̶0̶)
- 2 Hours Technical Work /M
- Setup Google Analytics (if req)
- Monthly Technical Errors Report
- From 12 Target Keywords
Full Stack SEO
When you need to rank higher in Google for highly competitive keywords. Includes advanced SEO and dedicated support.
Full Stack Features.
- Everything in Backlinks + Technical
- 1000 Words Blog Content Per Month
- On Page, Technical & Off Page SEO
- Access to Premium SEO Support
- Dedicated Account Manager
- From 20 Target Keywords
Backlinks Only
Search Engine Optimisation (SEO) for small to medium sized business. Perfect for local business websites.
Backlinks Features.
- Complete Backlink Audit
- Link Disavow File Cleanup
- Guest Posts and Niche Edits
- Natural Link Profile
- Anchor Text Analysis
- 8 Target Keywords + KW Report
BACKLINKS+ TECHNICAL
Most Popular
Search Engine Optimisation for large businesses requiring more web space, more visitors and a faster loading time.
Backlinks + Features.
- Everything in Backlinks Only
- Website Quality Audit ($1000)
- 2 Hours Technical Work /M
- Setup Google Analytics (if req)
- Monthly Technical Errors Report
- From 12 Target Keywords
POWERFUL
When you need the most powerful SEO for highly competitive industries. Includes advanced SEO techniques & increased resources.
Full Stack Features.
- Everything in Backlinks + Technical
- From 1000 words Blog Content
- 2 X SEO Page Optimisations Reports
- Access to Premium SEO Support
- Dedicated Account Manager
- From 20 Target Keywords
Competitive SEO Services
Search Engine Optimisation
Essentials
Quality Link Building
High quality backlink campaigns build authority and trust boosting your website’s rank in the Google Search results page.
Accurate Technical SEO
Dialing in your technical SEO shows Google algorythims your website is high quality and maintained, boosting SEO.
On-Page SEO Services
We use On-Page optimisation to boost your traffic using Buyer intent keywords & low hanging fruit for fast effective results.
Analytics & Reporting
We measure, track and improve on results using real-time data that helps us make data driven decisions for faster results.
Ultrafast Sites
Slow websites suck. We’ll work to bring your website upto speed improving traffic and conversion rates on all devices.
Great User Experience
A great website doesn’t just bring traffic, it converts traffic into customers. Well provide data backed improvements.
Digital Estate
Client Testimonials


"I have now used Digital Estate for a number of services on my websites. They have been awesome to deal with and work is always done quickly and to the highest quality! Wouldn't hesitate to recommend! I will be using again! Thank you!"

Elise Thomson
Mortgage Broker


"We have been using Digital Estates for well over 2 years now. They have been phenomenal in their approach to our business and have improved our seo, our content and ranking to no end to the point that we are consistently ranking in google maps and organic. I highly recommend them for your business"

Steve Turner
CEO SEO 10Fold


"We have dealt with Scott for over a year and he has helped to transform our business into an online success through his marketing platforms. Couldn’t recommend the company highly enough."

Mark Williams
CEO of National Loans


“We started working with Digital Estate back in 2015 after our previous marketing company performance was low. Scott immediately changed course and more than doubled our bookings over the space of the first year. 5 years on, a site rebuild and plenty of new competitors in the industry and we still work directly with Scott at Digital Estate.”

Dan Ward
CEO of Mr Hummer Limo


“Excellent communication, Scott always answers any questions on the spot and it's clear he knows what he is doing. Our sales have increased within the first month with his services. Super impressed!”

Amy Louise
Local Business Owner


“I have been working with Scott for over 3 years and he has been instrumental in helping us grow our organic search ranking from a small ecommerce site to what it is today. He's quick to respond to any issues and continues to provide immense value and advice outside the realms of seo.”

Kenneth Lau
CEO of Eva


“We have dealt with Scott for over a year and he has helped to transform our business into an online success through his marketing platforms. Couldn’t recommend the company highly enough.”

Matt Shaw
CEO of National Loans


The results and work done by the team at Digital Estate have achieved for me and my business more than we could have expected. We actually had to decrease some marketing efforts as the number of leads coming in was more than we could comfortably handle. Even more staggering, this was the advice from Digital Estate!

Leo Mann
Local Business Owner
Digital Estate
Client Testimonials



I highly recommend them for your business.


Couldn’t recommend the company highly enough.


More than doubled our bookings.


Excellent communication, super impressed!


instrumental in helping us grow our organic search.


Helped to transform our business


More than we could have expected



Why Digital Estate?
What We Offer


01
Mastering SEO for New Zealand Businesses
- When people search for information, products, or services, they turn to Google due to its superior search algorithms.
- At Digital Estate, we specialize in understanding Google's preferences and optimising your website to outrank your competitors.
- By boosting your search rankings, we help drive more traffic to your site from potential customers in NZ.

02
Why Work With Digital Estate?
- Flexible terms: No lock-in contracts, prepaid monthly plans with a 30-day notice for cancellation or changes.
- Transparent pricing: No hidden fees. Tailored solutions: Managed SEO starts at $1000/m, with options for link building, content marketing, audits, and reporting.
- Convenient account management: View receipts, reports, and resources from your personal dashboard.

03
Proven, Google-Friendly SEO Tactics
- With 9 years of experience in building and ranking websites, we know which strategies work and which don't.
- We continuously test, research, and refine our SEO techniques, using only proven methods that adhere to Google's guidelines.
- Rest assured, we apply winning strategies to your digital campaigns only after testing them on our own websites.

04
Comprehensive SEO Services for NZ Businesses:
- SEO consulting and guidance
- Website audits and performance reports
- Keyword research and mapping
- Competitor analysis and benchmarking
- High-quality link building and anchor text optimisation
- Site structure enhancement, technical SEO, and user experience improvements.

05
Data-Driven SEO Improvements
- As we make adjustments to your link profile and on-page SEO, Google's algorithm evaluates your site's position in the search results.
- We carefully analyze these outcomes to ensure continuous progress towards the top spot for your target keywords.
- By adapting to algorithm changes and adjusting our strategies accordingly, we maintain your competitive edge in the ever-evolving world of SEO.

06
Flexible SEO Plans for Changing Needs
- We understand that marketing requirements evolve over time. That's why we don't lock you into contracts.
- Feel free to upgrade, downgrade, add or remove services as needed with our adaptable SEO solutions.
- If you're satisfied with your Google rankings or wish to make changes, you can do so with just a 30-day notice.
01
Mastering SEO for New Zealand Businesses
- When people search for information, products, or services, they turn to Google due to its superior search algorithms.
- At Digital Estate, we specialize in understanding Google's preferences and optimising your website to outrank your competitors.
- By boosting your search rankings, we help drive more traffic to your site from potential customers in NZ.

02
Why Work With Digital Estate?
- Flexible terms: No lock-in contracts, prepaid monthly plans with a 30-day notice for cancellation or changes.
- Transparent pricing: No hidden fees. Tailored solutions: Managed SEO starts at $1000/m, with options for link building, content marketing, audits, and reporting.
- Convenient account management: View receipts, reports, and resources from your personal dashboard.

03
Proven, Google-Friendly SEO Tactics
- With 9 years of experience in building and ranking websites, we know which strategies work and which don't.
- We continuously test, research, and refine our SEO techniques, using only proven methods that adhere to Google's guidelines.
- Rest assured, we apply winning strategies to your digital campaigns only after testing them on our own websites.

04
Comprehensive SEO Services for NZ Businesses:
- SEO consulting and guidance
- Website audits and performance reports
- Keyword research and mapping
- Competitor analysis and benchmarking
- High-quality link building and anchor text optimisation
- Audience insights and targeting
- Content creation and fine-tuning
- Site structure enhancement, technical SEO, and user experience improvements.
- Mobile-first optimization for improved user experience on smartphones and tablets

05
Data-Driven SEO Improvements
- As we make adjustments to your link profile and on-page SEO, Google's algorithm evaluates your site's position in the search results.
- We carefully analyse these outcomes to ensure continuous progress towards the top spot for your target keywords.
- By adapting to algorithm changes and adjusting our strategies accordingly, we maintain your competitive edge in the ever-evolving world of SEO.

06
Flexible SEO Plans for Changing Needs
- We understand that marketing requirements evolve over time. That's why we don't lock you into contracts.
- Feel free to upgrade, downgrade, add or remove services as needed with our adaptable SEO solutions.
- If you're satisfied with your Google rankings or wish to make changes, you can do so with just a 30-day notice.

01
Mastering SEO for New Zealand Businesses
- When people search for information, products, or services, they turn to Google due to its superior search algorithms.
- At Digital Estate, we specialize in understanding Google's preferences and optimising your website to outrank your competitors.
- By boosting your search rankings, we help drive more traffic to your site from potential customers in NZ.

02
Why Work With Digital Estate?
- Flexible terms: No lock-in contracts, prepaid monthly plans with a 30-day notice for cancellation or changes.
- Transparent pricing: No hidden fees. Tailored solutions: Managed SEO starts at $1000/m, with options for link building, content marketing, audits, and reporting.
- Convenient account management: View receipts, reports, and resources from your personal dashboard.

03
Proven, Google-Friendly SEO Tactics
- With 9 years of experience in building and ranking websites, we know which strategies work and which don't.
- We continuously test, research, and refine our SEO techniques, using only proven methods that adhere to Google's guidelines.
- Rest assured, we apply winning strategies to your digital campaigns only after testing them on our own websites.

04
Comprehensive SEO Services for NZ Businesses:
- SEO consulting and guidance
- Website audits and performance reports
- Keyword research and mapping
- Competitor analysis and benchmarking
- High-quality link building and anchor text optimisation
- Site structure enhancement, technical SEO, and user experience improvements.

05
Data-Driven SEO Improvements
- As we make adjustments to your link profile and on-page SEO, Google's algorithm evaluates your site's position in the search results.
- We carefully analyze these outcomes to ensure continuous progress towards the top spot for your target keywords.
- By adapting to algorithm changes and adjusting our strategies accordingly, we maintain your competitive edge in the ever-evolving world of SEO.

06
Flexible SEO Plans for Changing Needs
- We understand that marketing requirements evolve over time. That's why we don't lock you into contracts.
- Feel free to upgrade, downgrade, add or remove services as needed with our adaptable SEO solutions.
- If you're satisfied with your Google rankings or wish to make changes, you can do so with just a 30-day notice.
Free Consultations
Not sure what you need?
We offer friendly no-ob advice.

Send us some details about your business
We'll give you free advice with actionable steps to success.
We help ambitious businesses build search engine visibility in a competitive online landscape. Don't le your competitors pull away, get in touch with our expert SEO's for some free SEO advice. Take it or leave it, you will walk away with quality. actionable information specific to your business, your competition, and your current online presence.
Want to know more?
Frequently Asked Questions
Our SEO consultant is the brains behind your search engine campaign. With over 10 years of experience and a drive to work 11+ hour days seven days a week, he will design the perfect SEO strategy based on data-driven results. Cutting out the wasted spend for increased efficiency and higher return on your spend. Want to know more about our SEO consultant?
The on-page optimisation that takes place will always remain, which will give you a huge edge over most NZ websites. The content we create and the backlinks we build will also remain long after our search campaigns have finished.
SEO will last much longer than Paid ad campaigns that stop once your ad budget runs out. However, over time your ranking will drop if your site isn’t maintained or your competition is still working on a search campaign. Even the best runner in the world will lose first place if he stops running before the finish line, and there is no finish line in digital marketing. Momentum is your friend so we suggest finding an agency that can bring you a solid return on your investment and running with it.
Put simply, Search Engine Optimization is the process of improving your websites pages for different keywords and search terms. When a customer goes looking for you or your services online, we work to make sure you’re the company they find.
Proper SEO isn’t just producing content and building backlinks, any cowboy can do that. Delivering effective SEO takes skills.
- Analysing what Google wants and why
- Finding the right keywords with the right search intent
- Structuring your website so it’s easy for Google and customers
- Positioning things in the right place to increase conversion rates
- Increasing site load speed so people don’t bounce
- Building the right content at the right time in the right order
- Improving site structure for Technical SEO best practices
- Creating linkable assets & reaching out to influencers for promotion
- Building the right backlinks, at the right speed, using the right anchor text
These are just a few steps in the SEO process, get any wrong and you will lose money.
Any business not already in position 1 can benefit from expert SEO services. But this doesn’t mean it’s the best option for your business! If you are unsure about what marketing will best bring results based on your current situation, the best thing to do is get in touch. Services like Google Ads will bring a faster ROI, but may cost a little more in the long run. It’s in your best interest to rank in Google, but let’s get on a call and find out what it will take.
Companies that promise first-page rankings are companies that prey on the misinformed. Unless your site is in the top 1 – 3 positions on the front page, you won’t get any increase in traffic from Google. It’s also extremely easy to rank your website on the first page for your own brand names and low-competition keywords. We don’t control Google, we just manipulate the search to help you achieve higher visibility through your chosen keywords.
What we can promise is full transparency, quality work, and growth for your business. Getting your site on the front page is one way to increase leads for your business, but we can also send direct traffic through the links we build and the content we share.
We charge hourly based on the work that’s required in your campaign. We also set aside a budget for link-building and content creation. Although we sell packages, these packages are easily scaled to your needs by increasing the hours we work or increasing the budget we have available to build high-quality backlinks and produce outstanding content for your site.
Visit this link to learn more about our NZ SEO packages.
The first month is all data analysis, preparation, and development of your SEO campaign. Once we get all this together, get the approval for content topics, and start outreaching for links, results will come in. Results will depend entirely on your competition and your current position in Google. If you have a new site, expect at least 5 – 6 months to hit position 1 for high-quality, impactful keywords. If your site is established, results will come much faster. We will tell you our prediction and expected results after we have talked about your SEO budget, and analysed your website.
A full SEO packages start with a full website audit, fixing technical issues, improving on-page content and optimisation, creating content assets for outreach and promotion, and building backlinks. We provide full reports on all SEO tasks and provide excellent customer service and response times. The speed this is achieved depends on your budget and additional tasks depends on your exact needs, which are determined after a website audit and your first consultation with an SEO expert. We will build a search engine optimization plan that helps your website appear on the right search results pages and as close to position 1 as possible.
Almost every company advertising SEO says they are the best Search Engine Optimisation (SEO) Services Auckland has to offer. And we think we are the Leading SEO company in Auckland NZ too, but that doesn’t mean we need to be based in Auckland. All our NZ staff work from the comfort of our homes giving us the ability to be more creative and work in a space where we thrive in. Since making the switch to home-based services we have increased production and decreased the cost to our clients.
As a Digital agency delivering SEO services in Auckland & around NZ we can use digital technology to have face-to-face conversations and more easily share our screen with screencast videos. We’re advanced users of video to help explain our services and what we are doing in an easy-to-digest way.
Get on the phone and speak with an SEO consultant. Reviews can be faked, and not all SEO companies invest in SEO for their business. With such a high level of competition, it can be better to market your website through Google Ads, content marketing, or one of many alternative marketing avenues. It may sound counterintuitive, ROI and brand image are what matters most.
There are only a handful of SEO search terms worth targeting and only a couple of spots on the front page that drive traffic. So why invest thousands every month to compete when you can draw customers another way for less? Without speaking to a professional search engine optimisation specialist it’s hard to know which direction will work best for your business.
In the end, marketing is about increasing sales and awareness for your business in the most cost-effective way. It’s our highest priority to build a long term relationship with your company on the road to achieving the ideal outcome.
Far from being dead, SEO is still an integral part of any successful digital marketing strategy. In fact, SEO has become even more important in recent years as search engines continue to evolve and become more sophisticated.
As a result, the strategies used to optimize websites must also evolve over time in order to remain effective. This means that businesses need to make sure they are keeping up with the latest trends in SEO such as user intent optimization, semantic search and accelerated mobile pages (AMP).
In addition, things like link building and content creation remain key elements of any successful SEO campaign. Although these activities may have slightly changed over the years, they are still essential for improving visibility in search engine results pages (SERPs).
Ultimately, businesses should understand that SEO is no longer about gaming search algorithms but instead about creating valuable content and optimizing it for users. With this approach companies can ensure their websites are always visible within SERPs and engage well with their target audiences.
Knowing which keywords people are searching is an important part of any successful search engine optimization (SEO) strategy. There are a few ways we discover the most popular and relevant keywords for any niche.
One way we discover what people are searching for is by using free and paid keyword research tools like Google Keyword Planner, SEMrush and Ahrefs. These tools allow us to identify popular search terms related to any industry and analyze the competition in order to better understand how difficult it may be to rank for certain keywords.
Another method of discovering what people are searching for includes the use of analytics tools such as Google Analytics. These offer valuable insights into what users are looking for on your website, which can help you stay up-to-date with customer needs and trends within your market.
We also monitor your competitors’ websites to get ideas about which keywords they’re targeting and use in their SEO strategies. By keeping track of what your rivals are doing, you can gain valuable insights that can help you optimize your own content accordingly. Why not leverage their hard work?
This depends entirely on you specific situation. That said, there can be great synergy achieved by combining both SEO and Google ads at the same time. Many of our customers choose to go this route and the results speak for themselves.
If you’re looking for a long term strategy then SEO and Google ads both have a place in your marketing strategy and skipping one of the other will usually mean less growth as you simply won’t have the same exposure.
If you’re budget doesn’t cover both Google Ads and SEO web marketing, then aiming for Google Ads first is usually our suggestion. Doing so lets us drive more customers to your business faster, which unlocks more profits that can be reinvested into building online resources as part of a targeted search engine strategy.
To be more specific to your business, we really need to know more about your business, budget and goals.
Some say SEO is magic, and Gandalf became a wizard because he couldn’t rank a website. Jokes aside, Google SEO is a process. Google’s algorithm is a beast that uses AI and machine learning to read, decipher, filter, block and rank trillions of pages, each with thousands of words, differing backlink profiles and web vitals.
To do this, Google relies heavily on Google ranking factors of which there are over 200. The job of an expert SEO is to analyze what Google wants to see on page one and bring your website inline with both those results and Google’s guidelines.
If you really want to learn SEO and how it works, we offer training over on our SEO Blog that covers all the main topics for SEO including.
- On Page SEO
- Off Page SEO
- Technical SEO
- Google Web Vitals
- Mobile First Index
- Content Relevancy
- Domain Authority
- Expertise, Authoritativeness, and Trustworthiness (E.A.T)
- Page Speed Optimisation
The list continues over with our SEO training.
Wouldn’t hesitate to recommend!