Traffic increased by 200% for Eva Mattress in 6 months
Eva is an Australian-based company committed to designing furniture that’s made for living. Our team here at Digital Estate partnered with Eva to help drive organic traffic and online sales through their Shopify store.
- +600%Increase in organic traffic
- +300Backlinks through outreach
- +212New page one positions
- +300Backlinks through outreach
“ I’ve used 6 marketing companies now and Scott far exceeds them all ”
Kenneth Lau
Founder, Eva Mattress
Improvements
- 212
New Page One Positions
- 81
New Top 3 Positions
- 01
Digital Channel Strategy
- 15
Pages Built
Project Overview
Digital Estate was approached by Kenneth Lau to help promote what was then Eva Mattress back in early 2017.
Focusing solely on search engine optimisation and consulting services, we successfully increased the organic traffic on the website resulting in an excellent ROI and sustained sales for the Eva team.




How we helped Eva Mattress
$15K monthly traffic from scratch
Increased Eva’s visibility from zero to 15,000+ organic visits/month in 3 years.
300+ backlinks through outreach
Built authority via targeted relationship-building and consistent link acquisition.
4x increase in Shopify leads & sales
Optimised site experience and visibility to drive meaningful eCommerce results.
Targeted Strategy
We worked closely with Eva for strategized marketing campaigns
Improved lead quality through strategy
Consulted on targeting and positioning to attract better-fit leads.
SEO-led content strategy executed
Planned, wrote and delivered high-ranking content aligned with user intent.
Our Process
Conducted comprehensive business analysis and developed tailored digital marketing strategy
Designed and built custom WordPress website with SEO-optimized structure and conversion-focused design
Implemented technical SEO, keyword research, and on-page optimization across all pages
Researched, wrote, and published high-quality content aligned with target keywords and user intent
Executed strategic outreach and relationship building to secure high-authority backlinks
Our Top 4 Solution
The core services that drove results for this client
Google Ads (AdWords)
From$499/month*
- $1,800 Free Credit for New Accounts
- Lead & Ecommerce Campaigns
- Free Click Fraud Protection ($120/m)
- In-Depth Reporting Dashboard
- Fixed price upto $5k/m spend
- Start, Stop & Pause as You Please
- One Time Setup Fee: $479
- Access To Marketing Tools + Training
Improve Conversions (CRO)
From$899/month*
- Turn More Visitors Into Sales
- Get More From Existing Traffic
- Faster Loading Website
- Better User Experience
- Data-Driven Improvements
- Higher Conversion Rates
- Reduce Marketing Costs
- Access To Our Software + Training
Review Management
From$149/month*
- Get More 5-Star Reviews
- Build Customer Trust Fast
- Handle Negative Reviews
- Control What Customers See
- Automated AI Review Responses
- Convert More Prospects
- + $49/m for Unlimited TXT’s
- Access To Marketing Tools + Training
Local SEO (Maps)
From$499/month*
- Get Traffic For Buyer Intent Keywords
- Monthly Google Maps Optimisation
- Sales Driven Content On Schedule
- Local Listing & Backlink Management
- Comprehensive Geogrid Reports
- Keyword & Traffic Monitoring
- Post Reviews To Social Platforms
- Access To Marketing Tools + Training